The Logic of Empathy

Jul 29, 2022 | Empathy, Evolve, The Big Picture (Theory)

So my wife thinks I’m kinda psychic. I am not. It dawned on me recently, her suspicions of paranormal abilities are rooted in the same reason a lot of otherwise brilliant digital products fail to connect with their audience: A misconception of empathy and an...

What Are The Benefits Of Ideation Workshops?

Jul 14, 2022 | Business & Industry, Imagine, UX & Design

Wanna solve a problem? Get the best ideas all out on the table. Sounds easy, but brainstorming sessions often fail to elevate the best idea. Whether a clash of egos, fear of repercussion from disagreeing with the boss, or just having the wrong people in the room,...

Tech Trends and AR

Jul 7, 2022 | Imagine

Augmented reality, or AR, is the most recent technological innovation that blends the real world with the virtual world. This 3D interactive experience is accomplished through the use of screen-equipped gadgets, like smartphones and iPads. AR became more widely...

Cindy Crawford’s Mole and Graphic Design

Jul 6, 2022 | Evolve, Series, The Big Picture (Theory)

What do Brad Pitt, Kate Moss, Kim Kardashian and George Clooney all have in common (apart from being very rich and famous)? Symmetry. They have been scientifically recognized as celebrities with the most symmetrical faces. Symmetry is Harmony It’s common knowledge...

How Can You Incorporate AR into Your Business?

May 30, 2022 | Apps, Development, Imagine, UX & Design

Businesses are using technology to merge digital information into a physical environment in the form of images, audio, web content, animations, and more. Augmented reality (AR) is a computer-generated layer over what we see in the real world that can only be viewed...