Sep 30, 2024
A flailing Sitecore implementation that's live or struggling to get off the ground is incredibly frustrating (not to mention financially devastating if it turns into a mo...
Imagine
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Aug 20, 2024
What’s worse than trying and failing? Not trying. Failing to pursue innovation can set up your company for something worse than short-term failure: long-term stagnation...
Jun 29, 2024
As our team began working on Optimizely, we began to see the need for a bulk publishing page similar to some other CMS’s we’ve worked on. A page where a content admin...
Mar 18, 2024
As we edge closer to the sunset of Universal Analytics, the urgency for businesses to transition to Google Analytics 4 (GA4) cannot be undersold. Google has set a definit...
Feb 15, 2024
If you’re ready to venture into the wild world of outsourcing, but find yourself tangled in the web of options, don’t worry! While deciding between nearshore, offshor...
Aug 2, 2023
The User Experience has practically become a Commandment in marketing. “Design with the user in mind” and user-centered design has become such a commonplace mantra in...
and there's more...
Nearshore Outsourcing for Tech Executives Who Refuse to Settle. According to recent statistics and data, the talent drought in the tech industry is se...
A Digital Experience Platform (DXP) is like the Swiss Army knife of digital marketing – it seemingly does everything! Powerful and endlessly adaptab...
Long before academics developed the theory of Customer Experience, the idea of gaining and retaining customers by pleasing them was well-established, ...
At EX Squared, we believe empathy is a core tool for understanding and communicating with customers, and critical for designing a customer experience ...
New technology never stays in its own lane. Keeping up with customer expectations in the age of Digital Transformation means really listening to them....
How does a company wrap its head around this infinite, teeming mass of humanity, to get to the brass tacks basics of selling their product? How can yo...
Nearshore Outsourcing for Tech Executives Who Refuse to Settle. According to recent statistics and data, the talent drought in the tech industry is severe. We're talking about a gap wider than the Grand Canyon between the demand for skilled professionals and the minuscu...
A Digital Experience Platform (DXP) is like the Swiss Army knife of digital marketing – it seemingly does everything! Powerful and endlessly adaptable, DXPs give companies a seamless way to centrally manage and analyze data, gather and present engaging online content,...
Long before academics developed the theory of Customer Experience, the idea of gaining and retaining customers by pleasing them was well-established, under the rubric of customer service. The even more fundamental idea of attracting and appealing to customers goes back ...
At EX Squared, we believe empathy is a core tool for understanding and communicating with customers, and critical for designing a customer experience that values the whole person. Taking a holistic approach to a customer’s interactions with your brand means expanding ...
New technology never stays in its own lane. Keeping up with customer expectations in the age of Digital Transformation means really listening to them.
How does a company wrap its head around this infinite, teeming mass of humanity, to get to the brass tacks basics of selling their product? How can you deeply engage with a million singular points of view - without a million monkeys on a million Macbooks?
Is your app in tip-top shape? How is the performance of your mobile app?
Help the best ideas rise to the top, not the loudest, by enjoying the benefits of ideation workshops instead of a noisy brainstorming meeting.
You might not believe this reality, but the tech world is about to get even more augmented.
Did you know you can now place your products in the hands of potential customers using augmented reality technology?