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Jan 13, 2023
It’s January. A brand new year beckons, with fresh opportunities awaiting analysis and action by A...
Jan 12, 2023
What is your business doing to survive and thrive in the Expectation Economy?
Nov 10, 2022
Knowing the difference is a crucial first step on your digital transformation journey In EX...
Oct 20, 2022
Unless your business was born online, digital transformation needs a champion to harness the power o...
and there's more...
Long before academics developed the theory of Customer Experience, the idea of gaining and retaining customers by pleasing them was well-established, ...
At EX Squared, we believe empathy is a core tool for understanding and communicating with customers, and critical for designing a customer experience ...
New technology never stays in its own lane. Keeping up with customer expectations in the age of Digital Transformation means really listening to them....